Why do some things catch on?
Why do people talk about certain products and ideas more than others?
In this webinar, we'll reveal the secret science behind word-of-mouth and social transmission. Learn the six basic principles of contagious content, and how to create your own content that gets shared.
In this FREE webinar, you'll learn:
- When and why word of mouth is more effective than advertising
- How to turn your customers into a marketing channel
- How to craft contagious content
- How to build buzz both online and off
When: Tuesday, June 13, 2017 @ 12 pm ET / 9 am PT
Guest Speaker: Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania, and author of the recent New York Times and Wall Street Journal bestseller Contagious: Why Things Catch On.
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